The Affiliate Marketing Podcast – Blockchain & iGaming: Why the future looks great with Calvin Ayre and Becky Liggero

We’re back again and season 4 of the Affiliate Marketing Podcast is our biggest yet. We have lined up a whole host of guests who will share their industry insights. In this episode, Lee-Ann was joined by two exceptional guests Calvin Ayre and Becky Fontana Liggero to talk about crypto and blockchain.

Calvin is the founder of the Ayre Group and is now a Venture Capitalist with a specific investment and business focus on fintech innovations, data management, cybersecurity, and trans-actable digital tokens on the true Bitcoin blockchain, Bitcoin SV (BSV). Becky is a legend in the industry, she is often referred to as the Christiane Amanpour of the iGaming industry!

Calvin is also the founder of CoinGeek that hold a conference last week where Lee-Ann gave a presentation – Check it out!

Listen to hear more about:

  • The Blockchain and Bitcoin space and how that’s relating to digital marketing
  • Why BSV will change the way data is managed and valued and why businesses should not “miss the boat”.
  • Crypto market and the current ecosystem as well as the actual impact of this technology
  • Where is this all going to lead us in the future

[03:30] Listen from here to hear Calvin explaining the origins of the Bitcoin cryptocurrency (BTC) and the early stage of BSV.

[07:20] Lee-Ann and Calvin discuss payments in the iGaming industry and why BSV is technologically superior to other blockchains.

[13:55] Tune in to hear Lee-Ann, Calvin and Becky discussing how blockchain is impacting paid media space and digital marketing and how this technology will change the way we will do marketing and communications.

[26:05] Do you know the difference between crypto and blockchain? Listen here to know more about what’s happening in this space and how it can be practically applied to real- life business.

[28:00] Hear more about Bitcoin SV Academy, an online education platform for Bitcoin.

If you missed Calvin’s CoinGeek Zurich Conference, you can check out the livestreams on YouTube. Click here for Day 1 pt1 + pt2, Day 2 and Day 3!

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We will be adding new episodes as we continue our 4TH SEASON of the Affiliate Marketing Podcast which will be featuring guests who’ll be sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!

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