Affiliate Insider

The Affiliate Marketing Podcast – Affiliate Marketing in Russia

We’re back with another episode of The Affiliate Marketing Podcast! On this week’s podcast, we are joined by Constantine Ivanchuk – an affiliate marketing manager for Parimatch who are a leading sports betting brand that have a strong foothold within the CIS region. Through years of experience, Constantine was able to give us some fantastic insights into the world of affiliate marketing in Russia and the surrounding CIS regions. 

Constantine provides informative advice on the significant differences between western and eastern European cultures and explains why this is important for any new businesses wishing to enter the market within the CIS region. Next week we will be joined by another expert affiliate marketer to also discuss Affiliate marketing in Russia and the surrounding CIS region.

Listen to hear about: 

  • Traits that an affiliate marketer must have in order to succeed 
  • How to find new affiliates 
  • How understanding localization is a huge part of being successful

[07:15] – Lee-Ann and Constantine discuss how to find new affiliates within CIS

[9:30] – Listen to hear about how local culture is a huge part of being successful

[14:00] – Is influencer marketing popular in Russia?

[23:00] – Lee-Ann and Constantine talk about which social platforms are the best to use right now for affiliate marketing in Russia and the surrounding CIS areas. 

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Season 5 of the Affiliate Marketing Podcast is here! We will be adding new episodes each week that will feature a range of guests sharing insights on SEO, Social Media, Paid Advertising, Social Selling and so much more!

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