ORYX Gaming has struck a deal that will see its entire portfolio of in-house and third-party casino content launch on Admiral Bet’s online platform.
The deal will see ORYX’s portfolio of over 8,000 games integrated with Admiral Bet via ORYX Hub, as well as the addition of new releases from partnered studios such as Gamomat, Kalamba Games, Golden Hero and Givme Games.
Matevz Mazij, Managing Director of ORYX Gaming, stated: “Admiral Bet is a major operator in Serbia, making it an ideal partner to further establish our brand in the local market and maximise our reach across Europe.
“Our reputable portfolio of engaging and innovative casino games, complemented by the pioneering ORYX Hub, has helped us secure this significant deal and will provide Admiral Bet with content that both existing players and new audiences will love.”
Moreover, the partnership will see Admiral Bet benefit from the ability to seamlessly access the gaming content live on ORYX Hub with a single integration account, together with additional promotional and compliance tools.
Vladan Jocić, Managing Director and CFO of Admiral Bet, added: “Our collaboration with ORYX Gaming has so far been effortless thanks to its cutting-edge integration technology and knowledgeable team.
“With top-performing games from some of the industry’s leading studios, as well as ORYX Gaming’s own proprietary content, its portfolio is certain to be an instant hit with our players and we look forward to a roadmap of more exciting releases ahead.”
The partnership is the latest agreement for the Bragg Gaming Group company following the recent launch of ORYX Hub.
The Hub, which is fully compliant with major regulated jurisdictions, offers operators fast and easy access to certified and compliant content as well as advanced marketing tools such as promotions, leaderboards, tournaments and jackpots. It also combines casino, slots, live dealer, lottery, virtual sports and instant win game content.