Former-Australian cricket captain, and current commentator, Shane Warne has signed a new five-year deal with Dafabet, which sees the ex-cricketer named as the operator’s sports representative and brand ambassador.
Warne, has been recognised as a top cricketer for Australia, and continues to lead on cricket commentary following his retirement in 2013.
Chief Executive of Dafabet, Dimitirs Karatzas, who announced the appointment, said: “Shane’s amazing achievements in cricket and his ongoing profile in international sport fit well with the Dafabet brand and our aspirations for continued growth internationally.
“It’s an exciting partnership and we have big plans for the future and that is why we wanted an extended five-year agreement with Shane to start.”
Dafabet currently offer a number of sports betting markets, where they offer odds across football, basketball and tennis, in particular, its in-depth cricket product, which features a huge array of markets and leagues to bet on – both before and during live matches.
Warne is expected to boost the operator’s expertise on the cricket market, as well as increase the group’s brand exposure after having been named as a ‘top cricketer’ after taking over 1,000 international wickets.