Mr. Gamble

Helio signs on with high-profile platform provider BetConstruct

Lottery games from supplier Helio Gaming are set to go live with big-name platform provider BetConstruct.

It is hoped that the agreement, which includes own-branded lotto games and betting on international lotteries, will boost Helio’s global reach thanks to BetConstruct’s strong network of operator partners that are active in over fifty countries.

The addition of their suite of tailored jackpot games will provide the players of those partners with the chance to win life-changing prizes from small stakes.

Requiring no skill or pre-existing knowledge, these games boost acquisition and retention and enhance an operator’s ability to cross-sell to both casino and sportsbook players by offering high-frequency jackpots.

Richard Mifsud, CEO at Helio Gaming, said: “I’m delighted to announce our agreement with BetConstruct, whose proven track record of utilising games makes this a very exciting deal for us.

“Our suite of games engage a wide selection of demographics, and thanks to BetConstruct’s presence in a number of areas, particularly in Eastern Europe and central Asia, we are confident they will appeal to lots of their operators.”

Vigen Badalyan, CEO at BetConstruct, added: “We’re very pleased to have reached an agreement with Helio Gaming. They’ve created a fantastic portfolio of lottery games and it’s another welcome boost to our operators.

“Deals such as this mean we are able to offer our partners new opportunities, which can only help them deliver the innovative and interesting content their players want.”

Related
Related Posts

Get the latest affiliate news to your inbox

Join 1000’s of digital marketers who want to keep up to date with Affiliate Marketing trends across all verticals. Sign up to our weekly Newsletter and stay updated with all our industry news, insights and interviews.

Podcast
Partner Directory