It will come as no surprise to you just how effective affiliate marketing has been for some of the biggest brands in the world. However, despite the clear results that show that affiliate marketing can drive sales, some brands still aren’t ready to get on board the affiliate marketing train. There are tons of benefits to using an affiliate strategy and building a great program but don’t just take our word for it. Read on to hear if affiliate marketing really can boost your sales.
How popular is affiliate marketing?
If you aren’t yet using affiliate marketing strategies to boost your sales, then it might be worth noting that around 84% of business owners are turning to affiliate marketing. According to ABC Money, the spend for affiliate marketing in the US is expected to hit 8.2 billion dollars by 2022!
This budget switch didn’t just come out of nowhere – big brands are spending on affiliate marketing because they know that it works. Of course – this is only true if the program is properly managed, and the right affiliates are on board.
Accessing an untapped audience
One of the most notable benefits of setting up an affiliate program is that it can help you to open up some new revenue streams. You could find that there is an untapped audience out there that you could all of a sudden reach with the right affiliate strategy in place.
By onboarding the right affiliates, you can extend your reach to their audience and boost sales over time. By providing affiliates with the right tools and guidance, you can leave them to drive sales and traffic to your website.
Scaling your business
If you find the right revenue share model for your affiliate program, you might find that you can easily scale your business up without placing too high a risk on your finances. The more affiliates you onboard, the higher your income can be. Usually, affiliates are only paid for the results that they provide you with so either way, you aren’t losing too much money.
Scaling a business up isn’t easy but affiliate marketing has proven to be an effective strategy for businesses that want to achieve this.
Leave it to an agency
If you are brand new to affiliate marketing, then you might not know the first thing about it and how it works as a strategy. In this case, you are faced with some risks as you may not set up your program correctly and could miss out on some valuable income or traffic. How do you recruit the right affiliates if you don’t have the right connections and experience?
If you really want to boost your sales through an affiliate marketing strategy, an agency can be a total lifesaver. Why not leave the set up of your affiliate program to the AffiliateINSIDER team? We have many years of experience between us and can help you to scale your business in no time at all.
Check out our agency services and get in touch to find out more about how we can help your business.