Prolific fantasy and sportsbook operator FanDuel have signed a deal with Turner Sports, which makes them the exclusive partner for NBA programming. This is a multi-year partnership, and the agreement includes the Bleacher Report, TNT live broadcasts and more.
CEO of FanDuel Mike Raffensperger said “Turner Sports is a leader in the media industry and, together, we’re bringing viewership to the next level by offering exclusive sports betting content that’s directly integrated into their NBA programming,’
“We’ll be incorporating FanDuel Sportsbook odds and analysis into Turner Sport’s live broadcasts and Bleacher Report’s digital content, offering a new, enhanced, experience for NBA fans.”
Will Funk, the Executive Vice President of Sports Partnerships and Branded content at Turner Sports stated:
“NBA fans across TNT and Bleacher Report are responding well to sports betting content.”
“We’ve already seen this with the TV and digital elements we’ve designed with FanDuel this past season and are excited to expand our partnership. Our collective goal is to grow NBA audience via engaging FanDuel interactive gaming experiences integrated across Turner Sports’ platforms.”
FanDuel have been keeping busy with the launch of their Sportsbook in Iowa, and also have their Tennessee license provisionally approved.
We look forward to seeing how this partnership evolves.