Yggdrasil aims to enthral players with Lucha Maniacs launch

Yggdrasil Gaming has released its latest slot, Lucha Maniacs, in which players join the loco luchadores wrestlers as they look to win a place in the big time. The title combines...

BetVictor celebrates chaos in latest marketing campaign

BetVictor has launched its first multi-vertical campaign ‘Man vs Machine’, under the creative guidance of London marketing agency Karmarama. The HD campaign seeks to ‘celebrate...

SBAT backing Sam Eggington for comeback fight

Sam Eggington makes his return to the ring on Saturday and award-winning online sports betting portal SBAT.com have teamed up with the Birmingham-based boxer...

Esports Entertainment Group unveils flurry of affiliate deals

Esports Entertainment Group has announced affiliate marketing agreements with eleven esports teams. The deals come shortly after the Antigua-headquartered group launched its new esports wagering...

Sweden, regulation and the added-value affiliate opportunity

Given the huge competition in the Nordics, and in Sweden in particular, the affiliate market is correspondingly crowded to service more than 500 competing...

Income Access expands advertising approach with Rightlander

Income Access has partnered with Rightlander, as it looks to continues the process of strengthening its marketing compliance proficiency. As part of the deal, Rightlander’s...

Bingo acquisition affirms growth for XLMedia

XLMedia PLC has announced the acquisition of UK based online bingo games comparison site WhichBingo.co.uk, further growing its already strong UK footprint. Founded in 2000,...

French renaissance for Catena Media

Catena Media has announced that it’s acquiring all the assets of French sportsbook operator, ParisSportifs.com. The company’s strong traffic numbers come primarily from search...

Catena Media expands German footprint

Catena Media has announced a strengthening of its financial services, with the acquisition of all affiliate assets in German financial lead generator, BrokerDeal.de. With an...
Mobile Apps

Game Lounge grows search engine capabilities with new acquisition

Game Lounge, a subsidiary of Swedish multi-channel gaming company Cherry, has acquired the majority of the assets in TodaysWeb, which specialises in search engine optimisation, for a...

Recent news

Finductive pens deal with MoneyMatrix to increase acquiring partners

Payments fintech company Finductive has signed a new deal with Malta-based financial institution MoneyMatrix, who are part of the EveryMatrix Group. MoneyMatrix will be allowing Finductive...