Multilotto and Hacksaw Gaming collaborate on new instant scratchcards

Lottery and casino provider, Multilotto has moved to enhance its casino offering with the launch of their instant scratchcards, powered by Hacksaw Gaming. More than...

Ligue 1’s Girondins de Bordeaux scores partnership with Betclic

Online gambling operator, Betclic Everest Group has entered into a major partnership deal with French Ligue 1 football club, Girondins de Bordeaux. With the agreement...

Global Gaming makes return in Swedish market with NanoCasino.com

Activities have been recommenced by Global Gaming within the regulated Swedish market after rolling out new brand, NanoCasino.com, in partnership with Finnplay Group. NanoCasino.com will...

Digital Marketing Forum: What our delegates say

100 per cent of the delegates surveyed from this year’s SBC Digital Marketing Forum, held in March at Chelsea’s Stamford Bridge, agreed that they...

Lord Chadlington to lead independent committee on safer gambling

Five of the industry's big guns have called upon safer gambling advocate Lord Chadlington to chair an independent committee which will seek to address  the administration of...

Betdaq launches fixed-odds sportsbook for online casino

Betdaq has fulfilled a "key strategic aim" by launching a fixed-odds sportsbook to complement its 2% exchange and online casino. The new sportsbook will be...

Digital Marketing Forum panel preview: What is an affiliate?

With this year’s SBC Digital Marketing Forum only eight weeks away, the latest agenda has been revealed which promises to deliver top-quality content from...

Cabinet reshuffle sees Rebecca Pow agree to be the latest MP to oversee gambling...

Following the Cabinet reshuffle after Boris Johnson's appointment, it has been confirmed that MP for Taunton Dean, Rebecca Pow will now be tasked with overseeing...

Affiliate Drive Time – Week 27: Why Affiliate Programs fail (Budget)

Over the next 3 weeks, Lee-Ann will discuss the main reasons as to why affiliate programmes fail, and how new programmes can plan for...
Affiliate marketing

How to build a successful affiliate program

A good affiliate program has targets and objectives in place for continued growth. Having clear KPI's for your team to deliver against, is one...

Recent news

Finductive pens deal with MoneyMatrix to increase acquiring partners

Payments fintech company Finductive has signed a new deal with Malta-based financial institution MoneyMatrix, who are part of the EveryMatrix Group. MoneyMatrix will be allowing Finductive...