Camelot UK Lotteries, responsible for the UK National lottery, has been named as one of the largest contributors to GambleAware for 2018/19, after donating £390,000 to the charity.
GambleAware published its list of donations for the twelve months ending 31 March 2019 earlier this week. It has been pointed out that GVC Holdings, the umbrella group for Ladbrokes and Coral, topped the donor list with a £1.46m contribution to the charity.
William Hill was recognised for its £1m donation, while bet365 had donated £868,000 over the year. The list of donors currently consists of operators and suppliers in the industry, in addition to donations in the form of unclaimed winnings, dormant accounts and other funds.
The funds are used by the charity to help the development of initiatives targeted towards the prevention and treatment of problem gambling across the industry.
Marc Etches, CEO of GambleAware, commented: “At a time when GambleAware has moved to be completely independent of the gambling industry, it is encouraging that fundraising has reached a record £9.6 million in the last 12 months. This is still below the minimum of £10 million we had asked for but with the help of £7.3 million in regulatory settlements we are well placed to deliver our strategic priorities.
“Meeting our existing commitments will require a minimum of £10 million in the next 12 months but the National Strategy to Reduce Gambling Harms will require a significant step-up in funding from April 2020.”
Etches continued: “We ask all those who profit from the gambling industry in Great Britain, whether or not they hold a licence from the Gambling Commission, to donate a minimum of 0.1% of their annual Gross Gambling Yield (GGY) directly to GambleAware.
“GambleAware is at the forefront of commissioning a National Gambling Treatment Service, working with the NHS and others to help direct people to the right intervention. GambleAware has commissioned specialist treatment for gambling addiction and Central & North West London NHS Foundation Trust since 2008 and in the summer a second specialist clinic will open in collaboration with Leeds and York Partnership NHS Foundation Trust. GambleAware also commissions treatment in a residential setting via the Gordon Moody Association.
“And for those who need less intensive treatment, there is a national network of providers, led by GamCare. Last year, 30,000 people received advice from the National Gambling Helpline and 9,000 people were treated. Taken together, the National Gambling Treatment Service provides safe, effective treatment and support, free at the point of use, for people across Britain who are addicted to gambling.”
Some insight has been shared via a Twitter report on what consumers on its platform are looking for from