Aspire Global completes full acquisition of Pariplay

Aspire Global, the online gaming provider has finalised its acquisition of B2B suppler, Pariplay.

With the terms of a deal being agreed in June, Aspire purchased 100 per cent of the shares in GMS Entertainment Ltd, the owner of Pariplay for €13.1m (£11.7m/$14.4m).

Aspire have said that the acquisition of Pariplay will enable it control another part of the iGaming value chain, which in turn will help create synergies, broaden its game portfolio and provide a channel which will distribute and sell propriety games outside of its partner network.

The provider has added that it expects the deal to have a positive effect on earnings before interest, tax, depreciation and amortisation as of 2020. However, it is not expected to have any material effect on Aspire’s financial results for 2019.

Aspire’s chief executive Tsachi Maimon said:“We are excited to welcome the Pariplay team to Aspire Global. The acquisition of Pariplay is in line with our M&A-strategy focusing on B2B-growth and external game sales.

“The integration of Pariplay grants us control of yet another crucial part of the iGaming value chain – cutting costs, broadening the game portfolio and providing a channel to sell and distribute propriety games outside Aspire Global network.

“Moreover, Pariplay holds an iGaming license for New Jersey, which could act as the spearhead of our future efforts to enter the US market.”

Pariplay’s game portfolio includes hundreds of proprietary game titles, as well as more than 2,000 games from various third party providers.

The game portfolio is certified for several regulated markets in Europe, while Pariplay has also been cleared an iGaming certification in New Jersey in the US.

Related
Related Posts

Get the latest affiliate news to your inbox

Join 1000’s of digital marketers who want to keep up to date with Affiliate Marketing trends across all verticals. Sign up to our weekly Newsletter and stay updated with all our industry news, insights and interviews.

Podcast
Partner Directory