FashionTV Gaming Group has bolstered its global portfolio by announcing it would be entering the Asian market for the first time, which will see the operator launch a new B2B sublicensing model.

The new sublicensing model will give both operators and suppliers the chance to run FashionTV branded gaming verticals such as fashiontvcasino.asia, fashiontvsport.asia, fashiontvlotto.asia, and fashiontvpoker.asia in addition to being able to develop and produce FashionTV-branded games.

Aviva Baner, Head of Media, at FashionTV Gaming Group, commented on the launch into the new market: “FashionTV is one of the most recognised brands in the world, and we have already enjoyed huge fast-growing success the online gaming space through the various FashionTV Gaming Group ventures with distinct partners around the world.

“We have identified Asia, FashionTV’s biggest global market, as a market that offers tremendous opportunities to expand our reach even further. We are looking to work with operators and Software suppliers interested on leveraging on the potential of this mega brand power, by launching online gaming websites and branded games across the region.

“This is a great opportunity for the Asian Online Gaming Industry to partner with us, and we look forward to working with various partners to join us in entering the Asian market whilst establishing FashionTV Gaming Group onto a truly global success story.”

FashionTV has already launched operations across Europe, India and Africa- offering upwards of 5,000 slots, and live dealer and table games from 15+ game studios and software providers including, Microgaming, BetConstruct, The Stars Group, NetEnt, Evolution Gaming,Aspire Global , Playtech Affiliate Software Platform and more.

Other FashionTV franchise opportunities are available for operators offering bingo, scratch cards, fantasy sports, social games, skill games and more.