Affiliate News
Monkey Knife Fight Launches Affiliate Program with Income Access
Daily fantasy sports (DFS) platform Monkey Knife Fight has launched an affiliate program with Income Access, the marketing technology and services provider.Affiliates for the...
SportPesa ponders Kenyan return
Popular Kenyan sportsbook SportPesa is considering a relaunch in the country's sports betting market, after winning a recent tax tribunal.A court ruling last week...
Kenyan sportsbooks win tax tribunal
Kenya’s two largest sportsbooks, SportPesa and Betin, have won their wagering tax dispute with the government.The row with the Kenyan Revenue Authority (KRA) had...
Email marketing: what’s working and what’s not?
Out of every digital marketing method in existence today, email remains one of the most accessible and effective. Because it’s not expensive, any iGaming...
Google’s BERT update: what it means for iGaming affiliates
Google recently rolled out ‘BERT’ in the US, which was its most important search engine update for a long time. The primary aim of...
PokerStars becomes Pennsylvania’s first online poker operator
PokerStars has launched in Pennsylvania, making history in the process by becoming the state’s first live online poker brand. It was launched as part...
Operator News
Global Gaming loses Ninja Casino’s latest Swedish licence appeal
Global Gaming has fallen short in its latest attempt to bring its flagship brand, Ninja Casino, back to the Swedish iGaming market.SafeEnt Ltd, a...
SportPesa ponders Kenyan return
Popular Kenyan sportsbook SportPesa is considering a relaunch in the country's sports betting market, after winning a recent tax tribunal.A court ruling last week...
Parimatch launches new campaign with Conor McGregor
International betting operator Parimatch has launched “A New Epic Story” – a marketing campaign featuring the former UFC Champion, Conor McGregor.The campaign features 15...
Event News
Features
Affiliate spotlight: BettingTips4You
We recently caught up with Marco from bettingtips4you.com. This sports betting affiliate site has been providing betting tips for several years, focusing mainly on...
Fresh8’s Sarah McChesney-Gordon: the future of affiliates and iGaming
At this year's Digital Marketing Forum, we spoke to Fresh8 Gaming's Client Services Director Sarah McChesney-Gordon. The event was held by SBC, in partnership...
Affiliate Drive Time: Week 42 – what to do when applications decline
In this week’s episode of #AffiliateDriveTime, Lee-Ann Johnstone talks about how to tackle a stagnating affiliate program. During the video, Lee-Ann identifies cost-effective channels that...
The Three Questions Podcast: Better Collective
In the third and final Three Questions Podcast for Responsible Gambling Week, Lee-Ann Johnstone meets Jesper Søgaard. Jesper is the CEO and co-founder of Better...
Parimatch launches new campaign with Conor McGregor
International betting operator Parimatch has launched “A New Epic Story” – a marketing campaign featuring the former UFC Champion, Conor McGregor.The campaign features 15...
The Three Questions Podcast: Mindway AI
In our second Responsible Gambling Week 2019-themed podcast, Lee-Ann Johnstone meets up with Mindway AI founder Kim Mouridsen.Kim is a Neuroscience professor at Aarhus...
